Armenian Backlinks for Armenia and the Armenian Diaspora

Most counts put more Armenians outside Armenia than inside it, with large communities in Russia, the United States, France, Lebanon, Iran and elsewhere. For many businesses the Armenian-speaking buyer lives in Glendale or Marseille rather than Yerevan. That changes which outlets matter, which standard of Armenian you write in and how you target the page.

Armenian has two living written standards. Eastern Armenian is the standard in Armenia, and it is also what Armenians from Iran and Russia generally read. Western Armenian grew up in the communities of the Ottoman Empire and lives on across much of the diaspora, particularly in Lebanon, Syria, France and the United States. They differ in pronunciation, in some vocabulary and in spelling: Armenia uses a reformed orthography introduced in the Soviet period, while Western Armenian keeps the classical spelling.

• One standard per page. A page for readers in Armenia should be in Eastern Armenian; a page aimed at the older diaspora communities may be better in Western.
• Links in the same standard. An article in Western Armenian linking to an Eastern Armenian page reads as a mismatch to the people you want to reach.
• Authors from the right community. We match writers to the standard, so the spelling and idiom fit the outlet.

Armenian has its own alphabet, and good Armenian content is written in it. But many Armenian speakers type Armenian words in Latin letters, especially on phones, in chats and in quick searches, a habit sometimes called translit. Spellings vary from person to person. Russian is also widely read in Armenia, and many searches about business, technology and products are typed in Russian.

So the page is written in proper Armenian script, while the keyword plan and part of the anchor text reflect how people really search: Armenian script for most anchors, Latin-letter forms where research shows buyers use them, and your brand name spelled one agreed way. A Russian version of your site, if you need one, gets its own links from Russian-language sites.

We look for outlets with real readers and editors, in Armenia and abroad:

• National news sites. Armenian-language outlets read across the country, where expert articles and features earn a place.
• Regional and city sites. Local news for Gyumri, Vanadzor and other cities, read by the customers a regional business needs.
• Diaspora news and community sites. Armenian-language outlets serving communities in Russia, the Middle East, Europe and North America.
• Niche blogs. Armenian writers on technology, food, travel, family, education and business.
• Directories. Armenian business listings that confirm your name, location and service.

Get Found has a large network of authors and outlets, and every placement goes through the same test: we skip poor-quality or spammy sites with no connection to your product or service. Our backlink building services page explains how that test is applied across every market.

We map who ranks for your Armenian searches and who links to them, agree topics, match each topic to an outlet whose readers care, and commission a native author in the right standard. Every link sits inside an article worth reading on its own, so the profile can come through any Google update, and any hostile move by a competitor, intact.

Armenian-market clients get this by dealing with us directly, as a leading provider of Backlink Building Services, instead of through an agency that resells our work. If you also sell in the neighbouring markets, see our Georgian link building page and our backlinks for Azerbaijani-language sites; for buyers in France, the French backlinks page applies. The company page on matching strategy to budget and our language and niche link service explain the rest, and when you are ready, contact us with your site and target searches.